In an effort to promote diversity and inclusivity, Mattel, the maker of Barbie dolls, has collaborated with the National Down Syndrome Society to create a new addition to their lineup: a Barbie doll with Down syndrome (Fortune). The doll was designed to accurately represent individuals with Down syndrome, with features such as a shorter frame and almond-shaped eyes (Disability Scoop). The release of this new doll marks a historic moment for the company, as it is the first-ever Barbie doll to represent a person with Down syndrome (CBS News).
Mattel’s new lineup of “inclusive range” dolls, called Fashionista, already includes dolls with hearing aids and vitiligo (USA Today). But the addition of a Barbie with Down syndrome is a significant step in the company’s commitment to promoting diversity and representation in their products. Mattel hopes that the new doll will encourage children to embrace differences and celebrate diversity (Greensboro News and Record).
The introduction of the new Barbie doll has been met with widespread praise from advocates for individuals with Down syndrome and other disabilities. Jennifer Laszlo Mizrahi, the president of RespectAbility, a non-profit organization working to empower people with disabilities, said that the new doll “will help eliminate the fear of the unknown and open doors for communication, understanding and inclusivity” (CNN).
Mattel’s move towards more inclusive products is part of a larger trend across the toy industry. Other companies, such as Lego and American Girl, have also released dolls with disabilities in recent years (MPR News). As the world becomes more diverse, it’s important for toys to reflect the world kids see around them (USA Today).
Overall, the introduction of the new Barbie doll with Down syndrome is a positive step towards a more inclusive and representative world. By embracing diversity and promoting inclusivity, we can work towards a world where everyone feels seen and valued.
